Saica - 2023 Christmas

Animation for Saica's 2023 Christmas campaign. As a business with major focus on sustainable paper and cardboard, we decided to bring this tactile world into digital animation. By combining 2D illustration with 3D textures and shaders created in Blender, we crafted the animation's main assets, which were then brought to life using After Effects. This process allowed us to create a stop-motion-like animation that brings us all of the warmth from the Christmas season.